Rule Yourself

Have you seen the Under Armour ‘Rule Yourself’ videos? The theme is “It’s what you do in the dark that puts you in the light.”

In our culture, we crave instant gratification. Everything is at the touch of our fingertips, available instantly. We don’t like to wait on anything any more. We look at people who in our eyes have achieved greatness and we wonder why we can’t get there right now. It takes time, commitment, work and a belief so deep that when you get knocked down, you will rise to keep fighting. When you see someone in a great, amazing moment, you have to remember that they fought, worked, failed and overcame to get there.

Just to clarify, I’m not sponsored by Under Armour, I simply LOVE this campaign because it speaks my language! And to make it even more awesome, they are having a huge contest to go with it! They are picking winners every single day all the way through June to win free Under Armour gear. But wait, even more awesomeness… they are also picking one winner each month to be featured in a 45-90 second video about your drive and motivation in training! If you’re reading this, you should participate with me. It’s fun to be a part of it and motivating! All you have to do is post a picture on Twitter or Instagram and give your “rule” along with Under Armour’s tags and hashtags for the contest. Here’s the link to all the rules and details.

In case you don’t already follow me on social media, here are the two pictures I’ve submitted so far:

My first rule: Keep evolving.

My second rule: Inspire the next generation.

If you decide to take part in the contest, I’d love to see your pictures!!! And just in case you haven’t seen the Rule Yourself videos, here are my two favorites!

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